Articles Posted in Geographically Descriptive Trademarks

In a recently issued Trademark Trial and Appeal Board (“TTAB” or the “Board”) decision, we are reminded that using a geographically descriptive term in a trademark may risk a refusal by the Examining Attorney and the Board could affirm the refusal. See In re National Association of Veterinary Technicians in…

In a recent Trademark Trial and Appeal Board (“TTAB” or the “Board”) decision issued on October 13, 2017, the TTAB rejected the Applicant’s claim of acquired distinctiveness. See John Edward Guzman d/b/a Club Ed Surf School and Camp v. The New Santa Cruz Surf School, LLC, Opposition No.912208843 (October 13,…